Memorial Scholarship Programme

Continuing a Legacy of Giving Back

Aleit was always passionate about giving back wherever he could. He even launched #AleitGivesBack via social media just before he passed away in 2022. As a co-founder of The Aleit Academy, he was equally dedicated to helping students recognise the potential within themselves, and to help them fulfill their career dreams. In honour of this generosity and his commitment to setting the benchmark for the highest levels of excellence in the events & hospitality industry, The Aleit Academy introduced The Aleit Swanepoel Memorial Scholarship Programme.

Purpose of the Scholarship

The Aleit Academy is a tertiary education institution offering superior-quality events & hospitality education with an emphasis on experiential learning and industry immersion. It is the only institution in the industry that’s able to practically prepare graduates to pursue any career in this sector. The Academy’s full-time Diploma in Event Coordination is regarded as South Africa’s pre-eminent qualification for anyone interested in pursuing a career in this industry.

The Aleit Swanepoel Memorial Scholarship launched in October 2022, and offers a partial academic scholarship for the Diploma qualification to deserving students who may not have the financial means to afford the full tuition or payment options available from the Academy. 

The scholarship is awarded to someone who is clearly passionate about the industry, has a strong track record of excelling academically, and who shows strong leadership and growth potential.

Through classroom learning, practical industry experience and one-on-one mentorship from The Academy’s faculty, the successful applicant will be nurtured to grow into their fullest potential. They will also be surrounded by classmates who share an ethos of wanting to develop their unique capabilities, and who eventually want to inspire others to: create more meaning and value in the world; to grow in a way that encourages collaboration and a culture of community; and to show that a positive mindset and strong work ethic can make a difference in their own lives and the lives of others. 

The Academy prides itself on the success rates of the graduates it has produced to date. Armed with entrepreneurial skills, creative thinking and superb problem-solving skills, they have left the Academy being well-rounded project managers who are practically equipped to hit the ground running in any career they choose – whether it’s to work for other industry professionals locally or abroad, or to start their own businesses. 

Deadline for scholarship applications for the 2024 academic year: 31 January 2024

Please Note: Failure to submit applications and supporting documents by the above due date will result in applications not being considered.

Interested in applying?

  • Review the application form
  • Review the application criteria here

  • If you qualify to apply, complete the application form online

  • Submit a short video with your application motivating why you should be considered

  • If you are short-listed, attend an interview with the Academy’s Application Committee

  • Complete a small practical task as part of the interview

Please take note of the following

  • For the 2024 academic year, the Academy’s Application Committee will review applications in December 2023 & again in February 2024. Applicants will be notified by 9 February 2024 whether their application was successful. 

  • Scholarship recipients will need to confirm their acceptance by within 1 week of notification.

  • The scholarship recipient must meet entrance criteria for the qualification in order for the registration to be finalised. 

Application Criteria
Application Form